Thursday, March 29, 2012

Veggie Tales

So in line with my recent entries on Christian kid's shows (like SuperBook and Davey & Goliath) today let's talk about the one to end all others: Veggie Tales. This is one of the few crossover success examples of evangelical popular cultural products being picked up in the secular market too, not just remaining in the evangelical subculture, according to Heather Hendershot. It's pretty much your cutesy series about anthropomorphic vegetables (a divergence from the usual animals) that go out on adventures. Subtle certainly for evangelical Christian standards is the embedded message that doesn't focus on Jesus but focuses more on proper behavior and interpersonal (intervegetable?) contact.

 Okay maybe they aren't always that subtle.

Source: Hendershot, Heather. Shaking the World for Jesus: Media and Conservative Evangelical Culture. London: University of Chicago Press, 2004.

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